Mango asked us to produce some merchandising for their dive shop and a brochure to promote the resort’s facilities.
In their merchandising briefing, the only mandatory thing was the presence of a unique marine creature. As dots where an element that linked the resort’s logo with water, we selected the whale shark, an animal which naturally possessed dots in their design. The final illustration was then adapted to t-shirts and diver log books.
The brochure, on the other hand, had to communicate both accommodation and diving services. We created a little brochure with an original format, away from the typical brochure formats which would help make the brochure not only smaller and more cost effective, but more differential and premium. The rooms and facilities were photographed and touched up for prior use in the brochure and social networks.